From overlooked to unforgettable, a complete brand and Shopify store for a premium florals and garden design business.
Sunflower Logistics
Concept, Web Design
Challenge
Sunflower Logistics had been delivering wholesale florals, garden design, and floral arrangements to clients for years — and doing it well. But the brand didn't show it. The existing logo and website felt generic, out of step with the quality of the work and the care behind the service. The owner knew it was time for a change — not a refresh, but a full reset.
The Setup
The creative direction was clear from early conversations: modern, natural, and premium. Not overly rustic, not cold — somewhere in between, where high-level finishes meet a genuinely green, living atmosphere. The branding book captured all the essentials — logo, colour palette, typography, and visual guidelines — giving Sunflower Logistics a consistent identity to carry across every touchpoint. Every choice was made to reflect the freshness and craft behind what they deliver.
Execution
The Shopify store brought the full offering online — wholesale florals, garden design, and floral arrangements — across around ten pages, including a blog. The goal wasn't just to list products; it was to create an experience that felt as considered as the brand itself. The new site gave the general public a clear, beautiful way to discover and shop Sunflower Logistics — with the visual identity running through every page to reinforce trust and quality from the first scroll.
The Result
The client loved it. More than that — we're still working together. The rebrand gave Sunflower Logistics a platform to grow from, a brand that finally matched the standard of their work, and a digital presence that converts visitors into customers.





